Share:

Let your social media network know that you will be at the rally by sharing the posts below.

 Twitter - Click the blue "Tweet" button below the bottom three posts to share

Not on Twitter? It's one of the best ways to reach your legislators. Scroll down the page to find out how to join.

View & Share the Lanterman Coalition's Rally Facebook post

join twitter:

This video tutorial will walk you through setting up a twitter account.

Advanced Twitter:

How to use Twitter

Build and maintain your network:


Make connections 

  • Find people and organizations doing advocacy work that you admire and follow them.
  • Find your representatives and elected officials and follow them. 


Be consistent 

  • Post regularly to let your followers and friends know that your interest in advocacy is ongoing.
  • Reply and comment on posts and tweets that you are interested in. 


Get the word out 

  • Share credible, timely information from trusted sources with your friends and followers. 
  • Encourage your network to engage offline by sharing information about call-in, email, or letter writing campaigns, or any upcoming in person rallies. 


Be reliable 

  • Remember your online presence reflects who you are offline. Building a reputation as a well-informed advocate takes good judgement and time.
  • There can be a lot of false information online, so if you are unsure of a source it is better not to share!  



Advanced Twitter Advocacy:


Example Bill:

To demonstrate key concepts of social media advocacy we will use the following fictional bill as our case study:

AB999 is a proposed measure banning all sofas. If passed the bill requires every household in America to immediately remove any sofa from their house. Your representative, Jane Doe is waffling. You take to social media to convince her that she must vote no on AB999. 


Hashtages


Hashtags– any series of words or letters immediately following the # symbol – are easily searchable on Twitter. This makes them a wonderful way for people advocating for the same cause to find one another, as well as a great way for advocates to demonstrate the amount of interest in a topic.

  • Before you tweet search fellow advocates to see if a hashtag exists about the cause you are tweeting in favor of or against. 
  • For our case study we have seen several of our favorite twitter advocates and organizations talking about AB999 using the hashtag #SaveTheSofas


Liking and Retweeting


Liking a tweet is a good way to let the person or organization who composed the tweet know that you agree with and appreciate what they are saying. To like a tweet click on the small heart at the bottom of the tweet. 


Retweeting is a way to amplify the impact of any tweet. They also help strengthen bonds within your network. For example, if many people in your network are already tweeting about AB999, sharing their statements with your followers is a great way to let the original tweeter know you like their ideas while at the same time telling your followers that this is also how you feel. 


Interacting with your Representatives – How to @

If used correctly Twitter is a powerful tool that allows direct access to your lawmakers. Many lawmakers run their own accounts meaning that you can use the platform to speak directly to them.


  • Be specific– lawmakers are involved in many pieces of legislation at one time, tell them which topic you are advocating for. If possible use the specific bill number and ALWAYS specify the subject.
  • To communicate directly to your representative, you must first find their Twitter handle.Either search Twitter or visit their webpage for this information. This is important because if your tweet includes their twitter handle they will receive a notification that they have been mentioned. 
  • For example, Representative Jane Doe’s twitter handle is @RepJDoe. If your tweet includes @RepJDoe she will be notified of your tweet. If your tweet has her name, she will only find it if she searches her name – hopefully your representative is too busy for this!  
  • As with any other form of communication with your representatives, give them a reason to listen. Tell them how this law impacts you, and what they can do to help.  


Threading Tweets – when 280 characters isn’t enough


Twitter has a 280 character limit which is great because it keeps us focused on the most important elements of our message. Sometimes, when dealing with complex advocacy topics, we need to tell a longer story. This is where threading comes in. Threading is when you link a series of tweets together in one long chain. Threading is a powerful tool for sharing personal stories of the impact a proposed law will have on you, your loved ones, or your community.


How to thread tweets:

  1. Click the Tweet button to draft a new Tweet.
  2. To add another Tweet(s), click the highlighted plus icon, the blue circle with the white plus sign in it at the lower right of the Twitter composition screen (the icon will highlight once you have entered in text).
    Note: If you go over the character limit, the text that is over the limit will be highlighted for easier editing before you post.
  3. To delete any of your Tweets, click the delete button. 
  4. When you have finished adding all the Tweets you’d like included in your thread, click the Tweet all button to post.


Putting it all together - Sample Tweet


Hello @repJDoe I live in your district, please vote no on AB999 outlawing sofas, the proposed law will hurt the disability community by making our living rooms uncomfortable and drab #SaveTheSofas


Why it works: 


  1. You have @’ed your representative. She will be notified the second your tweet is posted.
  2. You have named the bill and subject that you are interested in, told your representative what you would like her to do, and how your community would be impacted should the law pass. 
  3. You have used a trending hashtag; other advocates will be able to find and share your message which will amplify your impact.

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